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Why Video & Web Conferencing Are Heading Towards Mass Acceptance

The time is right for video and web online conferencing growth in the years
conferencing to take off. While online ahead.
conferencing is still seen as a 4. Businesses are improving productivity
technological novelty by some people, with online conferencing.
more and more businesses of all sizes are The gains provided by online conferencing
finding it be the solution to doing are more than just the money saved by not
business and communicating with buying gasoline for a car or spending it
prospects, clients, employees and branch on airfares. When you sit in your own
offices in an era of rising transport office and hold an online conference with
costs. Let's take a look at some of the associates in distant cities, you can get
factors that are bringing web and video back to your other work within seconds of
conferencing to a very wide audience. the close of the online conference. The
1. Bandwidth speeds are increasing while lost time out of office, associated with
prices for broadband web access are business trips, is an important
falling. "opportunity cost" that can be reduced by
Video and web conferencing are more the creative use of web and video
effective when users have broadband conferences.
access to the Internet. Prices for 5. The cost of web and video conferencing
various broadband connections to the has come down greatly in the past year.
Internet (DSL, Cable, T1s) are falling Web and video conference services are now
and more and more homes and businesses less costly than they were a few years
are now connected by broadband rather ago and it is possible for a business to
than dial-up connections. Broadband get a much higher return on their
penetration in the US among home users investment in online conferences. Monthly
has reached 60% and, especially crucial costs for some conferencing services are
for online conferencing, in the workplace so low that even families and individuals
broadband usage has passed 85%. can connect in informal web conferences.
2. Web cameras are more powerful and less At the same time, for a reasonable price,
costly. businesses can even purchase their own
Video conferencing is aided by good internal video/web conferencing system
images. Just as high speed connections to and not depend on web conference services
the Internet are needed to view the provided by an outside provider.
videos, improved cameras providing clear 6. Schools and universities are holding
images are also important. The least online classes, exposing a whole new
expensive web cameras today cost as generation to the world of online
little as $10 and even sophisticated conferencing.
tripod-mounted cameras are reasonably The surest way of spreading any new
priced, placing video conferencing within technology is to get young people
the reach of millions of users. "hooked" on it. And that is exactly what
3. The price of oil and transportation is schools and universities are doing with
rising, and business travel is more web and video conferencing. By holding
costly. more online classes and conferences,
Rising energy prices means that young people are becoming comfortable
businesses have to scrutinize their with this way of communicating. As
travel plans more closely. Video and web today's students enter the business and
conferencing make it possible to hold professional world, they are certain to
meetings with staff in other cities bring with them a taste for the
without making expensive car or airplane convenience of online conferencing.
journeys. In addition, some companies are Add up all these factors and it is easy
also using web and video conferencing to to see why web and video conferencing are
meet new clients and provide service to approaching the level of mass acceptance.
existing clients. Improved video If you are not taking advantage of online
conferencing capabilities, combined with conferencing today, there is a good
rising travel costs is a sure formula for chance that you will be tomorrow.




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