One of the best fighter planesthe YAK


yak-54.com keyword stats



Most current Google search phrases:

download yak-for fs2004  

The Role of Authority In Power Part One of Two

When someone has a higher position or moresee how many people complied when the
authority than you, the automatic trigger isexperimenter was dressed in normal street
that whatever that person says must be true.clothes versus when he was dressed as a
The FAA found that many errors by flightsecurity guard. After giving the command,
captains were not challenged or corrected bythe experimenter would turn a corner so he
other members of the crew. This blindwas out of the pedestrian's sight.
obedience to position and authority resultedIncredibly, almost all of the pedestrians
in catastrophes. One airline, concernedobeyed when he was dressed in uniform, even
about this evidence, tested their own flightafter he was gone! When he was dressed in
crews via flight simulators. They createdstreet clothes, less than half of the
conditions that would lead to mental overloadpedestrians complied with his request. In
and emotional stimulation. The captains (inanother study, Lawrence and Watson found that
one study) would make fatal mistakes at aindividuals asking for contributions to law
critical moment. The airline was shocked toenforcement and healthcare campaigns gathered
find that 25% of the flights would havemore donations when wearing sheriffs' and
crashed because the subordinates did not takenurses' uniforms than when they just dressed
corrective action and challenge the positionnormally.Authority by TitleWe are all suckers
of the plane's captain. Authority byto titles. When we hear "doctor" in front of
PositionThose who have authority based on thea name, it automatically registers in our
position they hold in the community havemind that this person is important, powerful,
Positional Authority. This includes yourand intelligent. We don't even ask if he or
boss, the U.S. President, or a policeshe graduated at the bottom of their class.
officer. A landmark study conducted byIn the medical profession, the "Dr." is the
Stanley Milgram at Yale Universityking and the head decision-maker. We love to
illustrates just how powerful Positionalhear "two out of three doctors recommend" or
Authority can be. In his experiment, Milgram"nine out ten dentists use this product or
had some participants pose as "teachers,"service." This is all based on authority
while others portrayed the "learners." Thepower. We respect, admire, and follow the
"teachers" were told they were going to helprecommendations or opinions of those in
the researcher test the learning levels inauthority.In one particular case, researchers
the "learners" by giving progressively morewanted to test and see if the power of
intense shocks each time a "learner" answeredauthority by title won out over established
memory questions incorrectly.Of course, norules and regulations. They were going to
real shock was administered, but thesee if nurses would over-prescribe an
"teachers" were not aware of the falseunauthorized drug to a patient when requested
premise, and the "learners" were instructedby doctor they didn't know. A researcher
to act as though the pain were real. Itwould call in and tell a nurse he was a
appeared as though the "learner" weredoctor and that he wanted a 20 mg dose of a
suffering intense pain. The purpose of thedrug called Astrogen administered to a
study was to see how far the "teachers" wouldcertain patient. He told her to do it as
go in obeying the head researcher'ssoon as possible so the drug would have time
authority, even if it meant inflicting greatto take affect by the time he arrived. He
pain on a fellow human being. The resultsfurther stated that he would sign the
were astounding: Two-thirds of the subjectsprescription upon his arrival. The
delivered as much pain as they could (450experiment intentionally violated four rules:
volts), pulling all 30 of the shock switches,First, the hospital forbade prescriptions to
even when the acting "learners" pleaded,be made over the phone; second, Astrogen was
begged, and even screamed for them to stopan unauthorized drug; third, the dosage was
the experiment.This experiment strikinglydangerously excessive - in fact, double the
demonstrates the concepts we've made aboutamount specified on the label; and fourth,
Positional Authority. Consider the followingthe order was given by a supposed "doctor,"
key points: First of all, the "teachers"whom the nurse had never met or even heard
were noticeably uncomfortable with what theyof. In spite of these red flags, a whopping
were doing. In fact, they hated it. Many of95% of the nurses headed straight for the
them asked the researcher to please end themedicine cabinet and on to the patient's
experiment. But when he refused, theyroom. Before they went any further, they
continued on, trembling, perspiring, and somewere stopped by an undercover researcher, who
even laughing nervously. In spite of theirtold them about the
extreme discomfort, almost all of theexperiment.ConclusionLearning how to persuade
"teachers" continued to obey the headand influence will make the difference
researcher until the experiment was over.between hoping for a better income and having
The converse is also revealing: When thea better income. It is the missing puzzle
scripts were reversed and it was thepiece that will crack the code to
"learners" ordering the "teachers" to deliverdramatically increase your income, improve
more shocks, while the researcher protested,your relationships, and help you get what you
not even one single person obeyed! Onewant, when you want, and win friends for
hundred percent refused to obey thelife. Ask yourself how much money and income
"learners" over the researcher. Afteryou have lost because of your inability to
obtaining the shocking results of thispersuade and influence. Think about it.
experiment, Milgram wrote, "It is the extremeSure you've seen some success, but think of
willingness of adults to go to almost anythe times you couldn't get it done. Has
lengths on the command of an authority thatthere ever been a time when you did not get
constitutes the chief finding of theyour point across? Were you unable to
study."Authority by UniformDo clothes reallyconvince someone to do something? Have you
"make the man"? In certain instances, yes,reached your full potential? Are you able to
they do. When you wear a uniform to play amotivate yourself and others to achieve more
certain role, that uniform evokes power overand accomplish their goals? What about your
others. People create impressions or evenrelationships? Imagine being able to
illusions of power with what they wear. Whenovercome objections before they happen, know
you wear the right clothes for the situation,what your prospect is thinking and feeling,
you can persuade without even speaking.feel more confident in your ability to
Think of what a police uniform says; imaginepersuade.Go to and take the free Persuasion
a police officer trying to clear a urban riotIQ analysis to determine where you rank and
in street clothes. The officer in uniformwhat area of the sales cycle you need to
will get immediate attention because weimprove in order to close every sale! Take
respond and respect uniforms. Even clergyyour test now at Mortensen teaches over a
who wear their robes command more respect andhundred techniques to give you the ability to
are able to persuade and influence witheffectively work with every customer that
higher efficiency than they can when sportingwalks in your door. Professional success,
street clothes. We see a doctor in a whitepersonal happiness, leadership potential, and
coat and automatically assume he is a medicalincome depend on the ability to persuade,
professional who knows exactly what toinfluence, and motivate others. Kurt
prescribe. When a businessperson shows up inMortensen's trademark is Magnetic Persuasion;
a $1,500 suit and polished shoes, werather than convincing others, he teaches
automatically assume his is in charge or isthat you should attract them, just like a
the decision maker. We know people treat usmagnet attracts metal filings. He teaches
differently based on how we dress.In onethat sales have changed and the consumer has
experiment, a man would stop pedestrians inbecome exponentially more skeptical and
New York City. The experimenter either hadcynical within the last five years. Most
them pick up paper bags, move from where theypersuaders are using only 2 or 3 persuasion
were standing, or requested they give moneytechniques when there are actually 120
to a perfect stranger. The experimenteravailable! Learning how to persuade and
would point to another man nearly fifty feetinfluence will make the difference between
away, telling them the man had over parkedhoping for a better income and having a
and didn't have any change to pay the meter.better income. Go to and take the free
He would then tell them to go give the manPersuasion IQ analysis.
the necessary change. Researchers watched to



1 A 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 36 37 38 39 40 41 42 43 44 45 46 48 49 50 51 52 53 54 55 56 57 58 59 60 61 62 63 65 66 67 68 69 70 71 72 73 74 75 76